Tech

Tech Roundup: Asian giants invade Brazilian e-commerce

The most important news about tech and innovation in Brazil this week

asian e-commerce churches
Shopee ads featuring Jackie Chan have become ubiquitous on Brazilian TV

This week: Brazil’s e-commerce sector is now filled with Asian players. One Brazilian startup wants to bring the church into the 21st century. The arrival of a Russian edtech proves sector growth in the country.

The Asian invasion in Brazilian e-commerce

For many years, Brazilian e-commerce players lived in fear that Asian giants would harbor local shores. For a long time, these concerns never materialized, but the pandemic — and the e-commerce boom it ensued in Brazil — have changed matters.

Trends. China’s AliExpress and Singapore’s Shopee quietly arrived in Brazil ten and two years ago, respectively. But now they are making...

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