Power

Mapping Brazil’s political polarization online

Mapping Brazil’s political polarization online
Political polarization: Brazilians are more divided than ever

People increasingly use social media platforms like Facebook and Twitter as their primary source for news and information. Studying social media habits, therefore, can offer rich insight into the political opinions of a nation.

Our team of computer scientists and social scientists from Brazil’s University of São Paulo began analyzing individuals’ Facebook behavior in 2015.

We started in our home country, where Facebook is a favored social media network: 52 percent of urban Brazilians consume their daily news on the site. Approximately 12 million Brazilian Facebook users interact with political pages on the platform.

By plotting those users’ interactions with such...

Access all of The Brazilian Report

Less expensive than a coffee!

Enjoy your 30-day limited-time offer for US$ 0.25 a week