Tech roundup: Threads v. Brazil’s data protection laws

Over 18 million Brazilians downloaded Threads. Photo: Aldrin Rachman Pradana/Shutterstock

Welcome to our Tech Roundup, where we bring you the biggest stories in technology and innovation in Brazil and Latin America. This week: Threads, Meta’s new social media platform, violates Brazil’s data protection law.

Meta’s Threads violates Brazil’s data protection laws

Meta’s new Twitter-esque social platform Threads is now available in 100 countries, but has yet to launch in the European Union. The company admitted that it feared an impasse with the Digital Markets Act, a set of rules passed in April that sets new competition rules for large online platforms. However, Meta did not have the same concerns for launches in other countries. In Brazil, experts point out clear violations of general data protection rules.

State of play. According to research from Sensor Tower, Threads is the second most downloaded app in the country, ahead of fast-fashion e-commerce Shein and behind Remini, an AI-based photo editing app. Brazil is also the second country with the...

Fabiane Ziolla Menezes

Former editor-in-chief of LABS (Latin America Business Stories), Fabiane has more than 15 years of experience reporting on business, finance, innovation, and cities in Brazil. The latter recently took her back to the classroom and made her a Master in Urban Management from PUCPR. At TBR, she keeps an eye on economic policy, game-changing businesses, and people driving innovation in Latin America.