Power

Bolsonaro’s extensive spending on public TV broadcasts

Jair Bolsonaro is firmly on the campaign trail, seeking re-election next year. And he has used public broadcasting company EBC to broadcast his public appearances, drawing ire from civil society

bolsonaro tv public
President Bolsonaro is using public television to create good press around his administration. Photo: Alan Santos/PR

At the end of September, Brazil’s far-right President Jair Bolsonaro celebrated 1,000 days in office. While many stakeholders would argue that there is no reason for festivities — with his term as president marred by constant crisis, weak economic growth, and over 600,000 Covid-19 deaths — Mr. Bolsonaro used the anniversary to try and drum up some positive press, something severely lacking for the incumbent leader.

The president embarked on a national roadshow, showing up at official events and inaugurations of infrastructure projects and showing his face to many of the 57.7 million voters that elected him...

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