Coritiba Foot Ball Club, a traditional team from the southern Brazilian state of Paraná, joined the UN Global Compact this week, becoming the first Brazilian club to do so. The decision comes ahead of Coritiba’s 113th anniversary.
The 2020-signed alliance is the largest corporate sustainability endeavor worldwide and seeks to raise awareness of companies (football clubs included) regarding the environment, human rights, labor issues, and anti-corruption efforts. As of today, the UN-backed network includes over 16,000 corporations from 160 different countries. European champions Real Madrid are among the members.
Coritiba’s accession to the Global Compact came as the result of a joining of forces with management and monitoring software startup GreenPlat.
The company guided the club to reach all UN requirements, which paved the way for other partnerships between the club and NGOs — including one to develop a matchday jersey made from biodegradable materials.
Coritiba representatives say the new achievement could “send a message” to the rest of Brazilian football.
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