Business

Heineken, Brazil, and the history of the human race

Major brewer Heineken scrapped its grand plans to build a massive factory in southeastern Brazil, as the planned location was adjacent to one of the country's most important archeological sites

heineken brazil
Photo: Janine Passos/Shutterstock

In the southeastern Brazilian state of Minas Gerais, hundreds of small municipalities are fighting tooth and nail to woo major brewer Heineken, after its plans for a mega factory in Greater Belo Horizonte were scrapped amid environmental — and archeological — concerns.

In December 2020, Heineken announced it would build a new factory in Pedro Leopoldo, to the north of the Minas Gerais state capital of Belo Horizonte. The undertaking was set to cost BRL 1.8 billion (USD 320 million), with the finished facility being capable of producing some 760 million liters of beer per year — supplying the...

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